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BIZ201 Accounting For Decision Making Assignment Answer
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Assignment Details:
- Course Code: BIZ201
- Course Title: Accounting for Decision Making
- University: Australian Catholic University
- Country: AU
- Referencing Styles: APA
- Words: 1500
Choose promotional activities from the list in appendix 2 to create a promotional plan for the Crystal Hotel Wellness Centre. Justify your choice of activities based on the available budget and ROI.TASK 4As your final task as a sales and marketing intern, you have been asked to evaluate a further promotional plan for 1 month –this time to boost occupancy rates at the Crystal Hotel. This will include a promotional accommodation rate offer: the standard room rate (“rack rate”) = $250 per night. The hotel has 100 rooms. Monthly occupancy rates = 30% (without promotion) REQUIRED Consider a promotional room rate = $170 per night for 1 month. Assume variable cost per room = $50 per night. Fixed costs = $20,000 for 1 month. Conduct the following Break-even analysis:
- The contribution margin for one night’s accommodation per room at the promotional room rate.
- The contribution margin ratio at the promotional room rate.
- The monthly break-even point in the number of rooms and revenue to be collected.
- The number of rooms to be occupied at the promotional room rate to generate net profit before tax = $225,000 for 1 month.
- Comment on CVP analysis based on your calculations