Assignment Solutions on FBL6530 Business Event Management

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Table of content and total Word count at the bottom of this page (not included in the word limit):

1. Introduce the event (including the type of event) and provide the event mission and objectives

2. Provide a description of where the event should take place and why. Also include two alternative sites that could be considered;

3. Outline main three target audience for this event – that is who is the target market – , MS Word doc Due date & time: Friday 15th October 2021 11:59pm AWST How to submit: Electronically, via Blackboard>Assessment folder 2> Turnitin link Unit learning outcomes: 2. Develop a comprehensive plan for an event, integrating relevant business theories, knowledge and tools, and the needs and expectations of stakeholders. Course learning outcomes 2.1 Conceptualize problems or situations (analyze, analyze, synthesis and evaluate) 2.2 Apply technical skills to authentic situations 2.3 Solve complex problems 2.4 Critically reflect on processes and assumptions 4.1. Demonstrate personal autonomy and accountability in the execution of a substantial research or industry project 4.2. Apply knowledge and skills with initiative and/or creativity to new situations
promote the event to this audience;

4. Outline what vendors and suppliers might you need to engage to run the event;

5. Provide an indicative budget incorporating the revenues and costs. This information should be presented as a table (table is not included in the word limit) but ensure you briefly discuss and make reference to it in the body of your assignment paper. Tip: The information must be provided on the base assumptions, such as the number of delegates and the registration fee per delegate. You should look for publicly available information to support your financial assumptions. If this is not available you should provide your best personal estimate. Under no circumstances are you to contact organizations such as hotels to seek this information

6. Provide a timeline of the critical activities over the 6 months. This information should be presented as a Gantt chart (chart is not included in the word limit) but ensure you briefly discuss and make reference to it in the body of your report;

7. Provide a proposed schedule for the actual event. This information should be presented as a table (table is not included in the word limit) but ensure you briefly discuss and make reference to it in the body of your report;

8. Reference list- with a minimum of 3 academic journal references and 5 industry references. Industry references could be sources such as Youtube video, interviews, reports, and websites. APA 7th referencing style is required (not included in the word limit); and

9. Appendix (examples of information that could be included in an appendix; include figures/tables/charts/graphs, statistics, questionnaires, transcripts of interviews, pictures, maps, drawings, letters, specification or data sheets. There is no limit to what can be placed in the appendix providing it is relevant and reference is made to it in the essay)Appendix can be included in text or a separate page at the end (not included in the word limit