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Strategic Management in the Hospitality Industry Airbnb in U.S

There are no official instructions or guidelines for this assignment. I am taking “Hospitality Strategic Management” class, and the professor gave me an individual assignment because I am the only one who is a graduate student in this class. She wants extra work from me since most of the people in this class are undergrads. This is why I am asking for this Assignment Help, and there are not enough instructions below. Sorry about it. There are no rules for this writing, but I’ve discussed with Professor, and we narrowed down the topic of this writing assignment. What we agreed on for the topic and detailed contents of this writing assignment are as follows;

  • The basic idea is to investigate two companies that are known for their shared economy strategy in the hotel industry, Airbnb in U.S. and Home Away in China. Conduct a case study on these two companies, especially focusing on their strategic management. Check out the academic articles that wrote about these two hotels and conduct a comparison between “Airbnb” in U.S. and “Home away” in China in terms of Strategic Management perspective.
  • The most important thing of this assignment is that all the strategic analysis has to be based on the Michael Porter’s 5 forces framework. This is what the professor is mainly expecting to see from this assignment because she lectured this terminology in this class. She wants me to apply this framework in my analysis of these two companies and find out some interesting facts from this procedure.


Michael Porter’s 5 forces framework

  • The result should lay out the detailed explanation on all the findings including basic knowledge, similarities & differences, and possible forecast and directivity of these two companies in the future. It must be described with logic.
  • Feel free to set up the outline based on your idea if you consider that the changes to the order or contents are necessary and following the logic. Also, referring many academic articles related to this topic is an integral part of this writing assignment.
  • Other important concept and terminologies of Strategic management you can apply to this analysis.
  • Please always ask me if there are any problems while you are working on the writing. I got plenty of time left for this assignment.

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