{"id":1814,"date":"2017-10-18T14:24:44","date_gmt":"2017-10-18T03:24:44","guid":{"rendered":"http:\/\/casestudyhelp.com\/sample-questions\/?p=1814"},"modified":"2018-01-19T18:04:43","modified_gmt":"2018-01-19T07:04:43","slug":"report-writing-task-goodnight-hotels-hotel-acquisition","status":"publish","type":"post","link":"https:\/\/casestudyhelp.com\/sample-questions\/report-writing-task-goodnight-hotels-hotel-acquisition\/","title":{"rendered":"Report writing task: Goodnight Hotels Hotel Acquisition"},"content":{"rendered":"

Topic – Need a report writing for language lesson<\/strong>
\n Type- Report Writing<\/strong>
\n weight – 800 words<\/strong><\/p>\n

Goodnight Hotels is an international hotel chain with more than 2,000 hotels, which specializes in hotels for business travelers. It aims to offer comfort and good service for business customers at reasonable prices. As corporate customers do not normally stay over weekends, a key priority is to increase occupancy rates by filling the hotels at weekends too. The hotel chain is always looking for creative ways to do this, such as offering special weekend packages or with themed events.<\/p>\n

\u00a0<\/span>The chain wants to expand into Spain by buying some existing hotels. As the Head of the Acquisitions Department, you have been asked by the CEO to find some financially viable properties in the area of Santiago de Compostella in Galicia in northern Spain and to report back with your recommendations as to which hotel or hotels the chain should buy, if any. You have been given an approximate budget of \u20ac2.5 million but more may be available for investment if the property looks promising.<\/p>\n

\u00a0<\/span>You have found three potential hotels. Based on the raw data you have gathered below, write a report for your CEO with your recommendations to enable him to make a final decision. Make it clear what your recommendations are based on. Bear in mind, the hotel should be profitable both during the week and at weekends if possible.<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
(Source: Real estate agent, Chamber of Commerce and onsite inspections) Name<\/td>\nHotel Cuidad<\/td>\nHotel Comercio<\/td>\nHotel del Campo<\/td>\n<\/tr>\n
Location<\/td>\nCity centre<\/td>\nBusiness park<\/td>\n25km from city<\/td>\n<\/tr>\n
Rooms<\/td>\n25<\/td>\n20<\/td>\n32<\/td>\n<\/tr>\n
Facilities<\/td>\nRestaurant, air-conditioning<\/td>\nBar, sauna, gym, air-conditioning<\/td>\nBar, restaurant, pool<\/td>\n<\/tr>\n
Occupancy rate<\/td>\n74%<\/td>\n63%<\/td>\n51%<\/td>\n<\/tr>\n
Annual profit<\/td>\n133000<\/td>\n200000<\/td>\n220000<\/td>\n<\/tr>\n
Investment needed for rooms<\/td>\n50000<\/td>\n300000<\/td>\n600000<\/td>\n<\/tr>\n
Problems<\/td>\nNo car park, no bar, noisy<\/td>\nNo restaurant<\/td>\nBad public transport, no air conditioning<\/td>\n<\/tr>\n
Price<\/td>\n\u20ac2 million<\/td>\n\u20ac2.2 million<\/td>\n\u20ac3.1 million<\/td>\n<\/tr>\n
Comments<\/td>\nBig new car park is planned next to the hotel<\/td>\nLarge new hotel with restaurant is being built 200 metres from Comercio<\/td>\nNear site of future new airport<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

Grading criteria:<\/strong><\/p>\n

Structure<\/p>\n

\uf0d8 relevant to purpose of report and intended reader<\/p>\n

\uf0d8 clear layout with relevant headings<\/p>\n

\uf0d8 logical flow of paragraphs and sentences (Use topic sentences and linking words where appropriate to aid understanding)<\/p>\n

Content<\/p>\n

\uf0d8 relevant to purpose of report and intended reader<\/p>\n

\uf0d8 important findings highlighted without including too much detail (refer reader to appendices for detail)<\/p>\n

\uf0d8 logical conclusions and realistic recommendations clearly based on findings<\/p>\n

Style<\/p>\n

\uf0d8 neutral-formal register<\/p>\n

\uf0d8 clear and concise (KISSed) writing style<\/p>\n

\uf0d8 objective, impersonal style (although obviously your conclusions and recommendations are your thoughts, the objectivity comes from linking these ideas clearly to the findings)<\/p>\n

 <\/p>\n

Accuracy<\/p>\n

\uf0d8 correct grammar, syntax, spelling<\/p>\n

\uf0d8 correct use of language (vocabulary, collocations, linking words, etc.)<\/p>\n