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MKT 313 PRINCIPLES OF MARKETING QUESTION AND ANSWER
MKT 313 PRINCIPLES OF MARKETING
ASSIGNMENTS
Assignment 1
(a) List and briefly explain the physical function of marketing.
(b) Identify and explain the macro environmental variables.
(c) Give reasons why marketing mix is referred to as controllable variables
Instructions:
Answer this question by following the guidelines below
• Type your work: Font – 12 Times New Roman
• Spacing: 1.5
• Length: 7 pages excluding cover and reference pages
• At least 8 recent publications as your references
• Use Harvard type of referencing system
• Justify your work
Due Date: Friday, 29th June 2018
Please note: If this assignment is submitted after the due date, it will either be rejected or marked out of 50.
MKT 313 PRINCIPLES OF MARKETING
ASSIGNMENTS
Assignment 2
(a) Briefly explain the levels of a product.
(b) What are the characteristics of industrial products?
Instructions:
Answer this question by following the guidelines below
• Type your work: Font – 12 Times New Roman
• Spacing: 1.5
• Length: 7 pages excluding cover and reference pages
• At least 8 recent publications as your references
• Use Harvard type of referencing system
• Justify your work
Due Date: Friday, 3rd August 2018
Please note: If this assignment is submitted after the due date, it will either be rejected or marked out of 50.
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