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Marketing Decision Analysis Assignment Help
Faculty of Business and Enterprise
Swinburne University of Technology
MKT 20010 Marketing Decision Analysis (Semester 2, 2015)
This is an assignment for groups of three (3). It is worth 25% of the total marks for the subject.
Students must present a report ofminimum 12 pages and a maximum of 20 pages, excluding Table of Contents, Reference list and Appendices.
Aim
This assignment is topropose andevaluate marketing metrics to understand their application and use in B to C marketing to a particular segment.
Background
The organisati... More