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Operation Management: Customer Benefits Packages and Value Chains
Discover two organizations in an industry of your choice and the company must have obviously various value chain designs and structures.
It is recommended that one should be based on a merely physical product/s (a Good) and the other an intangible product/s (a Service).
For these two organizations;
Finished a case study analysis that treats the following:
Explain, compare and contrast a primary Customer Benefits Package from every firm.
From both the customer’s and management’s view points, compare and contrast the value chain design... More