(1) Assignment 1 (3000 words) Purpose: To conduct a market and feasibility study of setting up a new indoor theme park namely 'Fuyoh Fun Center' in Kuching, Sarawak, Malaysia. Problem Statement: What are the factors that contribute to the success of setting up a new indoor theme park? Provide Analytical literature evidence review of the 4 factors influencing the success factors. Factor 1 - Operations (Why and how any Model/Method use and support with literature review evidence) Factor 2 - Marketing (why and how any model or metho... More