HI5004 Marketing Management
Individual Essay Guidelines
Worth 20% Due Week 6
Marks 20 Words 1500
Choice of Topic from the subject outline and the following list.
You need to follow Harvard Reference style
General presentation of the essay with headings and subheadings.
Research at least 4 articles on the topic from the following sources:
- Sydney Morning Herald
- The Australian
- Asia Business Review Weekly
- Australian Marketing Journals
Choose one of the t... More